• Nov 30, 2020

Digitalisation of production data brings transparency in the production

Digitalising production data with MWM CopyTrack

Thanks to this data, which CopyTrack provides seamlessly and in real time, Burda can access detailed evaluations for the entire production chain of the individual orders.

“With CopyTrack we are always up to date and have analyses that are accurate to the minute. You could say that our production is downright transparent, ”explains Daniel Dufner.

Read the case study (ENG)

Read the case study (GERM)

FAQ

How does CopyTrack bring transparency to Burda's production?

CopyTrack provides real time, seamless production data that lets Burda access detailed evaluations across the entire production chain for individual orders.

What does this mean in practice for Burda?

As Daniel Dufner describes it, Burda is always up to date with analyses accurate to the minute, making production, in his words, downright transparent.