Indian newspaper Mathrubhumi takes control of press and mailroom waste with MWM CopyTrack

Updated: Apr 28, 2021

Caption: At the signing of the Letter of Intent, left to right: PT Bhasi, General Manager, Mathrubhumi; Shreyams Kumar, Joint Managing Director, Mathrubhumi and A Elangovan, Managing Director, Cadgraf (MWM partner in India)

Indian newspaper Mathrubhumi takes control of press and mailroom waste with MWM CopyTrack

Sweden, September 5, 2018. With a total circulation of 1.5 million, printed in 16 editions across the country, Indian newspaper Mathrubhumi continuously invest in keeping their printing technology efficient and up-to-date. The latest addition to the operation is a CopyTrack system from Swedish systems supplier MWM, which will be installed at one of the print plants. MWM CopyTrack is a system for real time follow-up of the entire on-going print plant production. The system registers all types of waste in the pressroom and mailroom, reducing the number of run-ons and re-runs by automatically shutting down the press when the correct print run has been produced.

The Mathrubhumi order also includes MWM's Realtime Roll Consumption (RRC), realtime monitoring through the CopyTrack Mobile App and the MWM Business Intelligence dashboard.

“With MWM CopyTrack we expect to achieve real time control of waste, which means savings of costs as well as time – key in keeping our production as efficient as possible,” says Bhasi PT, General Manager (Plant & Maintenance) at Mathrubhumi.

About Mathrubhumi

Conceived as the mouthpiece of India's freedom movement, Mathrubhumi is one of the front-runners among Indian newspapers. The first copy of Mathrubhumi was published on 18th of March 1923. Now with sixteen editions – ten in Kerala and one each in New Delhi, Mumbai, Bangaluru, Chennai, Dubai and Doha – it has an impressive circulation of over 1.5 million copies. The newspaper is printed using state of the art printing machinery including TKS colour offset presses imported from Japan and Ferag mailroom facilities from Switzerland.

About MWM

MWM Group supplies business and enterprise support for printing companies in the media industry. The company is software certified including Microsoft Dynamics and with its own industry leading solutions keep customers at the leading edge of systems support.

About Cadgraf:

Cadgraf Digitals is India's largest and oldest total solution providers for the press and prepress industries. The company's activities are vertically integrated to encompass newspaper publishing, workflow systems, color management, software correction for presses, sophisticated training, print-to-digital conversion and Indic Fonts. Cadgraf is also the exclusive integration partners in the Indian subcontinent for global products like vjoon K4, Anygraaf, MWM, Woodwing, New-ProImage, Dataplan and Serendipity Software. Over the last 25 years, Cadgraf has worked with many Indian publishing houses including the likes of The Hindu, Anandabazar Patrika, Daily Thanthi and Eenadu.

Contact MWM: Jörgen Karlsson

+41 79 227 2876